We’re in Brussels. Like everyone else, but not quite.

Brussels, 28 May 2025. We should probably start by saying that we’re proud (and delighted) to share that we have a new foothold in the city where 70% of the decisions that shape our daily lives are made: Brussels. But we also know Brussels is more than that—because we live it. It’s the city of endless construction. Where unlikely pairings meet… like mussels and fries.

Harmon was already present in Brussels through its EU Affairs Unit, launched a year ago. Now we’re here with a few square metres, new faces, and eyes on the ground. We’re opening a lovely new office on Avenue Louise to help our clients navigate roadworks, traffic jams, and scaffolding—and, along the way, the turbulent acronyms, clauses, and conspiracies that make up what’s known as the “European bubble.”

The office will be led by Aida Ferreiro. Aida brings experience from consulting, EU institutions, and a regional office in the Belgian capital. She’ll coordinate all of Harmon’s EU-focused talent and resources across Madrid, Barcelona, Lisbon, and Brussels to help clients stay ahead and understand what’s happening across institutions, media, and the public agenda. Harmon is already involved in a dozen European projects, where we deploy non-market strategies to amplify our clients’ visibility and influence.

“I’ve been in Brussels for many years—I love this world. And I’m fully aware that companies and organisations need support to safeguard their interests and anticipate what’s coming in the EU’s complex ecosystem,” says Ferreiro, Head of Harmon’s Brussels Office.

“Harmon was founded over four years ago with the humble but firm ambition of becoming relevant and transforming corporate affairs consulting. Expanding into Brussels—alongside our established presence in Madrid, Barcelona and Lisbon—is a major step in the evolution of that vision,” explains Jaime Olmos, CEO of Harmon.

About Aida Ferreiro

Aida holds a Law degree from the University of Santiago de Compostela, with academic stays in France and the United States. She also earned a Master’s in International Relations and EU Diplomacy from the College of Europe in Bruges (Belgium), and a Master’s in International Law from Hassan II University in Casablanca (Morocco).

She brings nine years of experience in regulatory affairs across both the public and private sectors. Before joining Harmon, Aida worked in public affairs agencies as an account director in both Brussels and Madrid. Her previous roles also include assistant at the European Parliament, work at the Economic and Commercial Office of the Spanish Embassy in Rabat, and a position at the Galicia Europa Foundation in Brussels. Her expertise lies in the EU’s political and legislative system.